Author Archives: niko

niko

About niko

Nicholas ("everyone calls me 'Niko'" ) Lourotos is an original founder and the managing partner of Bridal Network Inc. (2001) He launched the first online wedding directory in Canada in 1995 (remember? when we still used modems!) and has happily remained in this space ever since. These days, he prefers to be called the "Network Manager". A suitably vague job description which allows him to float a lot, talk to people a lot, go to lunch a lot, brainstorm a lot and blog a lot - and generally oversee the network and try to keep his finger on the pulse of the industry.

Wedding Dresses by the Numbers, Feb 2013

Posted on February 25, 2013 by niko

Our First Fashion Intelligence Reports for 2013 Hot of the presses (i.e. the Bridal Network computer servers!) here are our first insights at what the brides are expecting, from wedding fashion retailers in 2013. The information below was compiled from the collective … Continue reading →

Posted in Wedding Industry | Tagged , , , | 1 Comment

Wedding Photography Awards 2012

Posted on January 14, 2013 by niko

Is it this time of year already? Why, yes, it is! The most stressful-yet-inspiring month of the year in our office, when we have to sort through thousands of your brilliant images - yet never get tired of them.. The rules are simple, … Continue reading →

Posted in Wedding Industry | Tagged , | Leave a comment

70-20-10 : The Facebook Posting Rule

Posted on January 9, 2013 by niko

The Facebook Trifecta for Retailers

Posted in Internet Marketing | Tagged , , | Leave a comment

Are you still Overspending on Print Advertising?

Posted on December 5, 2012 by niko

Here is an interesting infographic from Kleiner-Perkins: Media Reach vs Ad Spending So, even though the internet reaches about four times more people than print (at least in North America), business still spends more on print ads than internet advertising. … Continue reading →

Posted in Internet Marketing | Tagged , , | Leave a comment