Author Archives: niko

niko

About niko

Nicholas ("everyone calls me 'Niko'" ) Lourotos is an original founder and the managing partner of Bridal Network Inc. (2001) He launched the first online wedding directory in Canada in 1995 (remember? when we still used modems!) and has happily remained in this space ever since. These days, he prefers to be called the "Network Manager". A suitably vague job description which allows him to float a lot, talk to people a lot, go to lunch a lot, brainstorm a lot and blog a lot - and generally oversee the network and try to keep his finger on the pulse of the industry.

Print+Mobile Wedding Marketing: Get the Most of your QR Code

Posted on May 7, 2012 by niko

Check out this infographic on the QR Code “revolution”. The two most important points – both very applicable to weddings! QR Codes are mostly used by women. Most users expect to find a “coupon” when they scan. Bingo! Make sure … Continue reading →

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Know your Customer: Canada Infographic!

Posted on April 26, 2012 by niko

Ok, so this has little-to-nothing to do with weddings – unless we call it marketing research on understanding your out-of-town customers. But it was kind of funny (been circulating on Facebook – no idea who the author is.. ) so ENJOY

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5 Reasons to Avoid Having a Flash Website

Posted on April 26, 2012 by niko

Adobe’s Flash for websites has been all the rage since the mid-2000s. I would guestimate that up to 10-20% of our members are using a flash website of some type. Why So Popular? Mostly because it allowed your designer to create visually extremely … Continue reading →

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Scam Alert : James Holland, targeting Photographers

Posted on April 16, 2012 by niko

Three cheers for Chris Chernoff in Vancouver, who just spotted and notified us of the latest “Nigerian prepayment” email scam, targeting wedding vendors. James Holland <james_holland2010@yahoo.com> Hello,  How are you doing? fine i guess ..i just want to confirm if you will … Continue reading →

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